We’re Going Red for Heart – Are You?

As you’ll know from our announcement earlier this year, we’ve been working very closely with the British Heart Foundation (BHF) to get their branded charity flowers website off the ground. But our association with the nation’s heart health charity goes back to the early days of Arena Flowers, as we’ve always been happy to help [...]

The Race For Life – Charity at Flowers HQ

A few months ago, Stan had posted a blog on how Arena Flowers is encouraging people to raise money for Cancer Research by sending out flyers for the Race For Life charity event along with all Cancer Research flower orders. Little did we know then, that we had an in-house participant in Carole, our Accountant [...]

A Global Approach to Giving Charity Flowers

It’s been a while since our last blog post while we’ve been working frantically on a whole bunch of exciting new partnership projects behind the scenes – all to be revealed in the coming few weeks. But one such partnership deserves a blog post of it’s own, as we’re proud to announce a new charity [...]

British Heart Foundation – Charity Flowers & Fundraising …Part Deux!

Regular readers of Flowers …uncut will already be well aware of our occasional support of charities and good causes as well as the launch of the Arena-powered Cancer Research UK flower shop earlier this year.  Cancer Research UK and flowers make a great fit, especially around Mother’s Day and  the “Race For Life” (we’re currently [...]

Going Red for the National Heart Month: Arena Flowers in Support of British Heart Foundation

If you’ve missed Valentine’s Day and forgot to send flowers from our exclusive Valentine’s range, here’s another chance to heal hearts; by supporting British Heart Foundation’s “Red for Heart” Campaign. After all, February is not just a month of romantic messages, but also the National Heart Month.
Like last year, when we did the BHF Valentine’s [...]

Cancer Research UK – Charity Flowers Fund-Raising Partnership Launches!

As trailed a little while ago in our New Year’s resolutions post, I’m pleased to announce that we went live with a new website yesterday, in partnership with Cancer Research UK, the UK’s leading cancer research charity.  The website, the Cancer Research Flower Shop, allows flower lovers to send all of our flowers and make [...]

Flowers for Your Winter Wedding Wonderland

Getting hitched in the chilly months of winter doesn’t mean that you need to compromise on your winter wedding flowers.  Although relatively rare compared to summer weddings, winter ceremonies can indeed benefit from all the sparkle and glamour of the party season, with family and friends close to hand for the festive period. Wedding planners [...]

Happy New Year & Some New Year’s Resolutions

Happy New Year to everyone!
We’ve been a bit quiet on the blog of late, what with having to get all our Christmas flower deliveries sorted and having to do some very very last minute Christmas shopping of our own too. We’re back in the saddle now, looking forward to 2009 and will be posting [...]

A Merry Christmas And Some Machiavellian Marketing

Unless you’re  living in a cave somewhere, you’ll know it’s Christmas very soon indeed – Google has even added holly and sweets to the ads shown for Christmas related searches.  It’s very busy at Flowers HQ right now too, as well wishers send flowers home to loved ones.  We’ve even sold out of Father Christmases [...]

Falsely Identified As Sending A “Virus or Unauthorised Code” – Thanks For That, MessageLabs!

Yesterday was a busy day for anti-fraud newsflow plus some good old fashioned web fear mongering.  Don’t get me wrong – web fraud happens and needs to be combated but there is often something shrill and hysterical about the reporting of online fraud, especially in the UK.  “Everyone PANIC!” would seem to summarise the editorial [...]

Remembrance Day – 11th November – Poppy Appeal

Those of you subscribed to our free flowery newsletters will have seen this morning that Arena is supporting the annual Poppy Appeal.  We’re donating 10% of the order value for all orders which include Braveheart, The One or 20 Luxury Red Roses between now and Friday to the Appeal.
We believe this is a very good [...]

Top Tips To Avoid Made Up, Dodgy Insurance & Personal Injury Claims

Something we learnt quite quickly after setting up Arena is that, if you run a business then it seems you’re fair game and people will make up outrageous claims to try and get money out of you.  It may be down to the idea that “Well, they’re a company so they won’t bother wasting time [...]

When Floral Imitation is Not Flattery – Plagiarism On The Web

Imitation, they say is the sincerest form of flattery. They also say success breeds imitation. Every now and then we find our competitors ordering flower arrangements from us, which makes us wonder if our bouquets are being copied and sold by other florists. We have regularly battled image and content thievery, where we have had [...]

UK Online Green Awards – Winner: Arena Flowers!

We were surprised and delighted a couple of weeks ago to learn via email that we’d been nominated for the IMRG’s Online Green Awards (affectionately known as the OLGAs), in the small retailers category.  So surprised in fact that my first response to the email was to ask Sam if he thought this might be [...]

Help for Heroes – You Buy Flowers, We Donate!

Regular ‘Flowers …uncut’ readers will be aware of the good causes that ArenaFlowers.com occasionally works with by providing assistance and beautiful blooms and flower arrangements.
So when Help for Heroes, a new charity which aims to help wounded Servicemen and Women, contacted us, we were more than happy to oblige (and we’ve had a fun idea [...]

Personalisation and Attention To Detail – MOO meet Arena Flowers

Our latest guest editor is Alicia, from MOO.com.  MOO is one of the darlings of the “web 2.0″ world.  Why? Because it tries not only to do the big things right, but all the little things too.  MOO helps personalise things through print, and it’s a pretty unique business.  At Arena Flowers we love personalisation [...]

5,000 Red Roses for Amnesty International

Here at Arena Flowers we get a lot of special orders both large and small – sometimes for a particular birthday where the number of flowers is important or sometimes for the re-creation of a wedding bouquet for an anniversary.
We also receive requests for flower stems to be distributed at special events, such as yellow [...]

Arena Winners – Newsletter Reader, PayPal Customer, The British Heart Foundation

There have been three winners with Arena Flowers this month, in various ways. So, in ascending order of importance, we have:
1. £50 Bouquet Newsletter Winner

Every time we send our main newsletter (once a month), someone wins a free order of value up to £50. This month’s lucky winner was Mark S from Worcestershire. [...]

Fair Flowers Fair Plants (FFP), Fairtrade – The Key Similarities and Differences

As consumer demand for sustainable and ethical living grows, people are increasingly buying products that boast strong ethical credentials. This trend is equally true in the flowers industry, but consumers can be confused by the numerous different “ethical” standards for flowers, “Fairtrade” and “Fair Flowers Fair Plants” (FFP) being the two most widespread. In [...]

How To Avoid An Accidental Libel Charge – Some Defamation Avoidance Tips For Bloggers

Question: What should you expect from a blog post on a flowers blog on a flowers website?
Answer: A post about blog libel, of course!
Why?!: Arena started blogging about a year ago (to understand why we blog, please see this post). One of the great things about blogging is that it’s a two way communication process; [...]

Free Flowers – For Charity!

This year, we elected to make a donation to the British Heart Foundation’s Valentine’s Campaign for every one of our Tulips Bouquets and our Heart of Chocolates products sold for Valentine’s Day. We’re happy to report that in this way we raised several hundred pounds for the BHF (exact figure and cheque to the [...]

Valentine’s Day Campaign With The British Heart Foundation

We’re delighted to say that we’re supporting the British Heart Foundation’s Valentine’s Appeal this year. In the UK 2.6 million men and women live with coronary heart disease and last year, the BHF Heart Nurses provided 50,000 heart patients with vital support to cope with the trauma and pain of heart disease. The [...]

How To Beat Illegal Car Clamping Scammers – And Save £300

Recently we were on the receiving end of an attempted hustle by some fake wheel clampers. They’d immobilised one of our vans and were refusing to take the clamp off unless we paid £300 cash there and then. No credit cards allowed because of “possible fraud”. That set our own fraud alarm [...]

Wining and Dining…Well, less of the dining

The other day, we were visited by Donatella from Ethical Edibles who was carrying a rucksack full of wine! Oh Joy! But there was a serious side to the visit as I shall explain…
I had originally met Donatella at the ABN World Environment Day trade show and have been in discussions ever since. Ethical Edibles [...]

CHOXI Chocolate Rush – 2500% Increase In Visitors

When we set up Arena, we wanted to ensure that we had a great range of add on gifts to make the perfect complement(s) to the perfect flower arrangement (that’s my personal favourite). Because we buy direct from the flower auctions in Holland, our flowers are incredibly fresh and, because we cut out the [...]

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