Sarah Holland is part of the crack team at the Flowers & Plants Association plus she also pops by every now and again to fill us in on the latest flower fashion trends, arrangement tips and to answer any questions you may have about flowers or plants. Our ‘Bouquets of Emotion‘ helped the FPA to [...]
Filed under: Floristry, Flowers, General, Guest Posts, Marketing, Operations on July 21st, 2008 | No Comments »
Our latest guest editor is Alicia, from MOO.com. MOO is one of the darlings of the “web 2.0″ world. Why? Because it tries not only to do the big things right, but all the little things too. MOO helps personalise things through print, and it’s a pretty unique business. At Arena Flowers we love personalisation [...]
Filed under: Ethics & Environment, General, Guest Posts, Setting up on July 10th, 2008 | No Comments »
Joining us as guest writer this week is David Hamilton from Wakefield, Yorkshire who has taken his passion for gardening to an informative obsession with his regularly updated Gardens blog. We invited David to tell us more about how flowers evoke an array of feelings and emotions.
Florists are passionate, informed, and love the flowers that [...]
Filed under: Flowers, Guest Posts on May 23rd, 2008 | 1 Comment »
My name is Sarah, I work for the Flowers & Plants Association, and I’m here to offer hot tips and advice every few weeks on flower fashion trends, quick arrangement tips, and to answer any questions you may have about flowers or plants – care tips, what to have for your wedding day, what your [...]
Filed under: Floristry, Flowers, Guest Posts, Valentine's Day, Weddings on May 20th, 2008 | No Comments »
Many established online businesses still rely heavily on the Internet’s gatekeeper, Google, for traffic. So much so, that whole industries have sprung up to help business mangers optimise their site to suit the world’s leading search engine. Search engine optimisation throws up some interesting new challenges and opportunities. But rather than give [...]
Filed under: Guest Posts, Marketing, Matters Webby on May 6th, 2008 | 2 Comments »
The Flowers & Plants Association is the UK’s promotional organisation for all commercially grown cut flowers and indoor plants. The FPA offers expert, unbiased advice on fresh flowers and indoor plants to consumers, press and trade. So we invited Andrea Caldecourt, who runs the Flowers & Plants Association, to write a guest post for us [...]
Filed under: Customers, Flowers, Guest Posts on April 29th, 2008 | No Comments »
As consumer demand for sustainable and ethical living grows, people are increasingly buying products that boast strong ethical credentials. This trend is equally true in the flowers industry, but consumers can be confused by the numerous different “ethical” standards for flowers, “Fairtrade” and “Fair Flowers Fair Plants” (FFP) being the two most widespread. In [...]
Filed under: Ethics & Environment, Flowers, Guest Posts on April 21st, 2008 | No Comments »
We invited Emma Cake from “The Big Bouquet Wedding Photographer” to write a guest post for us. Here is her very helpful post on how to hire a great wedding photographer. Thanks, Emma.
Type in ‘Wedding Photographer’ and your location into Google and take a look at how many results come up on your [...]
Filed under: General, Guest Posts, Weddings on April 8th, 2008 | 3 Comments »
