This is my third post on Flowers…uncut, but my first as an Arena Flowers employee. I’ve been a friend of the company since the early days and have written some guest posts on brand reputation and making the most of off-line advertising.
The temperature in London has dropped; it’s started snowing, however things are definitely hotting-up at Flowers [...]
Filed under: Christmas Flowers, Flowers, General on December 17th, 2009 | No Comments »
Getting hitched in the chilly months of winter doesn’t mean that you need to compromise on your winter wedding flowers. Although relatively rare compared to summer weddings, winter ceremonies can indeed benefit from all the sparkle and glamour of the party season, with family and friends close to hand for the festive period. Wedding planners [...]
Filed under: Christmas Flowers, Customers, Ethics & Environment, Floristry, Flowers, Setting up, Weddings on January 9th, 2009 | 11 Comments »
Unless you’re living in a cave somewhere, you’ll know it’s Christmas very soon indeed – Google has even added holly and sweets to the ads shown for Christmas related searches. It’s very busy at Flowers HQ right now too, as well wishers send flowers home to loved ones. We’ve even sold out of Father Christmases [...]
Filed under: Christmas Flowers, Ethics & Environment, Marketing, Matters Webby, Mega Days on December 18th, 2008 | 5 Comments »
It’s my birthday today. Hooray! Birthday flowers, birthday balloons, birthday greetings cards all round! Oh, and I’ll have some “healthy” chocolate too – I am getting old after all. Right – that’s the search engine optimisation bit out of the way. I’m 33 today. Ouch! 11 years til my next symmetrical birthday. Best enjoy this [...]
Filed under: Christmas Flowers, Distribution, General on December 2nd, 2008 | 9 Comments »
We love our customers – we really do – and absolutely nothing gives us more pleasure than to make someone’s day by delivering our flowers. But sometimes customers can make life very interesting for us here at Flowers HQ, and they sometimes think we have almost magical powers of divination!
Here, in a light-hearted, tongue-in-cheek [...]
Filed under: Christmas Flowers, Customers, Distribution, General, Mega Days, Mother's Day, Operations, Valentine's Day on August 13th, 2008 | 6 Comments »
Quick intro from Will: We often get asked “So why is Arena Flowers so much better than John Lewis, Marks & Spencers or Interflora then? After all, you only sell a set of standard bouquets, just like them.” Well, that couldn’t be further from the truth. Unlike the bigger players, we do numerous bespoke and [...]
Filed under: Christmas Flowers, Customers, Distribution, Floristry, Flowers, General, Mega Days, Mother's Day, Operations, Valentine's Day, Weddings on August 6th, 2008 | No Comments »
Hi. My name’s Rupert and I’ve been working as a customer service rep at Arena Flowers for a few months now to earn some cash to support my glamorous student lifestyle of baked beans on toast. Everything had gone as expected in the CS role, happily answering calls, updating orders etc until the 20th [...]
Filed under: Christmas Flowers, Distribution, Flowers, General, Mega Days on December 28th, 2007 | No Comments »
It has to be said that our florists are some of the jolliest people I have ever met. It’s not difficult to imagine that spending every day with flowers puts a smile on your face so it’s always nice to come in to the office via the warehouse in the morning.
A typical path in [...]
Filed under: Christmas Flowers, Distribution, Floristry, Flowers, General, Mega Days on December 14th, 2007 | 1 Comment »
