Hello, dear reader. Just a quick note to say that deliveries of gorgeous flowers from Flowers HQ to all our UK destinations (and indeed to all the European destinations that we cover) will NOT be disrupted by the Royal Mail strikes now or in the future. Our deliveries, whether they’re made by our own full [...]
Filed under: Distribution, General on October 29th, 2009 | No Comments »
It’s nearly a week since Valentine’s Day and like previous years, this year too was manic with customers rushing to send flowers to their loved ones. Despite all the economic gloom and the discomforting worries about how we would compare our sales to previous years, sales were surprisingly strong adding to the notion that love [...]
Filed under: Distribution, Floristry, Flowers, Mega Days, Operations, Valentine's Day on February 19th, 2009 | 1 Comment »
The Arena Weddings arm of Arena Flowers has been around for just over a year now, and what a better way to celebrate our first twelve months than to take some examples of our beautiful fresh wedding flowers on the road. The enquiry from Marika, organiser of the Think Pink Wedding Show came late in [...]
Filed under: Customers, Distribution, Floristry, Flowers, General, Good Causes & Charities, Marketing, Operations, Weddings on January 29th, 2009 | No Comments »
Fancy a Twitter with Britney? – The Sun, 10th January 2009 How boring: Celebrities sign up to Twitter to reveal the most mundane aspect of their lives – Daily Mail, 3rd January 2009 Twitter set for its mainstream telly moment on Jonathan Ross’s comeback show – Guardian, 7th January 2009 What started as a trickle [...]
Filed under: Customers, Distribution, Floristry, Marketing, Matters Webby, Setting up on January 15th, 2009 | No Comments »
Steve and I were in The Netherlands end of last week, visiting Ronald and catching up on the progress of Arena Bloemen and Arena Blumen, as well making more preparations for Valentine’s Day. It was a mite chilly here in good old Blighty, but we soon learned that our European cousins hadn’t got off any [...]
Filed under: Distribution, General, International Flowers, Operations on January 13th, 2009 | No Comments »
It’s my birthday today. Hooray! Birthday flowers, birthday balloons, birthday greetings cards all round! Oh, and I’ll have some “healthy” chocolate too – I am getting old after all. Right – that’s the search engine optimisation bit out of the way. I’m 33 today. Ouch! 11 years til my next symmetrical birthday. Best enjoy this [...]
Filed under: Christmas Flowers, Distribution, General on December 2nd, 2008 | 9 Comments »
Something we learnt quite quickly after setting up Arena is that, if you run a business then it seems you’re fair game and people will make up outrageous claims to try and get money out of you. It may be down to the idea that “Well, they’re a company so they won’t bother wasting time [...]
Filed under: Distribution, Ethics & Environment, Fraud, General, Operations on October 24th, 2008 | 3 Comments »
We love our customers – we really do – and absolutely nothing gives us more pleasure than to make someone’s day by delivering our flowers. But sometimes customers can make life very interesting for us here at Flowers HQ, and they sometimes think we have almost magical powers of divination! Here, in a light-hearted, tongue-in-cheek [...]
Filed under: Christmas Flowers, Customers, Distribution, General, Mega Days, Mother's Day, Operations, Valentine's Day on August 13th, 2008 | 6 Comments »
Quick intro from Will: We often get asked “So why is Arena Flowers so much better than John Lewis, Marks & Spencers or Interflora then? After all, you only sell a set of standard bouquets, just like them.” Well, that couldn’t be further from the truth. Unlike the bigger players, we do numerous bespoke and [...]
Filed under: Christmas Flowers, Customers, Distribution, Floristry, Flowers, General, Mega Days, Mother's Day, Operations, Valentine's Day, Weddings on August 6th, 2008 | No Comments »
Marry when June roses grow and over land and sea you’ll go… Although late summer is fast becoming a popular time of the year for matrimonial activity, June is the traditonal month for weddings and anniversaries. This is because June is traditionally considered to be the luckiest month to marry in as it is named [...]
Filed under: Distribution, Floristry, Flowers, General, Operations, Weddings on June 20th, 2008 | 1 Comment »