I was kindly invited by friend of Arena and former colleague, Dan Wilson, to talk at the Small Business 2.0 conference this weekend. So I duly roused myself at the rather sprightly time of 7am this Saturday and fired up PowerPoint for the first time in a while. I had to finish off the last tweaks to the presentation in the back of the cab on the way to the conference but was all set fully 15 minutes before my speaking slot. Nothing like cutting it fine!
Anyway, for those who attended and for others who might be interested, my presentation (which was a beginner’s guide for business owners on optimising for search engines) can be found here. Obviously, PowerPoint was only one part of the presentation (with me waffling away being the other part) and Dan says that they may add vids of the various sessions to the conference’s site. If so, I’ll update this post later so those interested can watch the spoken bit as well as read the slides. Thanks to those that attended for all the questions. I think they could have gone on forever but hopefully we answered a good proportion of them.
I must say I was mighty impressed that so many people were up and at it at such an early hour on the weekend. I gather final attendance was about 400 people, which I guess shows that whilst there’ve been some bad news days for business recently (to say the least), it’s clear there’s still a keen appetite in the entrepreneurial sector to push on and develop. Given SMEs are a key engine of growth in the UK economy, and that they employ the majority of the UK workforce, long may such innovation and dedication continue. Thanks again to Dan for the invite and to those who attended my session at such an early hour.
Update: The audio of my talk, with an intro by Dan, is now available online here. I speak rather fast so hopefully you can follow it!
Filed under: Marketing on October 13th, 2008
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